New Zealand's Trusted Gold Buyer

Turn Your Gold Silver Platinum
Into Opportunity.

Get a fair, professional and transparent price for your gold, jewellery, bullion, precious metals and selected luxury watches.
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Why gold smart

Why Choose Gold Smart®

A trusted Kiwi family business helping New Zealanders sell gold, watches & jewellery with confidence.

Trusted & Secure

Licensed and insured precious metal buyers trusted by thousands of Kiwis across New Zealand.

Fast, Easy Process

Enjoy a simple, stress-free selling experience with fast valuations and convenient payment options.

Certified Professionals

Accurate and transparent valuations carried out by experienced professionals using advanced testing.

Over 15 Years' Experience

Helping New Zealanders turn unwanted gold and jewellery into cash with professional, straightforward service.

Best Price Guarantee

We aim to match or beat legitimate competing offers, so you can sell with greater confidence.

Nationwide with Local Touch

Sell from anywhere in New Zealand with our insured courier service or visit our Auckland CBD location.

Friendly Expert Team

Our professional and approachable team is here to make selling your gold simple and rewarding.

Kiwi Family Business

Proudly New Zealand owned and operated, built on integrity, care and genuine Kiwi values.

VISIT OUR SECURE LOCATION

Visit us in
Auckland CBD.

Come visit us for a private and professional gold valuation experience.

Gold Smart Auckland CBD
OUR LOCATION

Unit 7, 147 Victoria Street West,
Auckland CBD

CALL BEFORE VISITING

021 244 7000

Arrange Your Private Appointment ↗
Buy things

What We Buy

From everyday jewellery to bullion and selected luxury watches.

Real people. Real experiences.

What Our Customers Say

See why customers across New Zealand choose Gold Smart® for a clear, professional and secure gold-selling experience.

★★★★★

“The whole process was simple and professional. Everything was explained clearly and I felt comfortable throughout the valuation.”

Customer Review Auckland
★★★★★

“A smooth and transparent experience from start to finish. The team was friendly, helpful and easy to deal with.”

Customer Review Wellington
★★★★★

“I appreciated the clear valuation process and professional service. Communication was excellent throughout.”

Customer Review Christchurch
★★★★★

“Very easy to arrange and the process felt secure. The team took the time to explain everything before completing the sale.”

Customer Review Hamilton
★★★★★

“Professional service, straightforward communication and a very easy selling experience. I would happily use Gold Smart again.”

Customer Review Tauranga
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